International Marketing Strategy, 15 credits
Level: Second level
Subject: Business Administration
Department: Department of Marketing
Course code: 4FE010
Subjects: ECONOMICS/ADMINISTRATION, Marketing, Business Administration
Duration: 21 Jan - 31 Mar, 2013
Study pace: Full time/Day
Semester: Spring 2013. Find course start
Teaching Language: English
Contact person: Anders Pehrsson, anders.pehrsson_AT_lnu.se
Last application date: 15 Oct, 2012
Syllabus: Syllabus (PDF)
Application code: LNU-U6128
Prerequisites: General entry requirements for the second level and specific entry requirements Business Administration 1-90 credits including an independent project (degree project) on the G2E-level.
The course introduces participants to advanced frameworks designed to understand international marketing strategy. It is research oriented in the sense that the frameworks are rooted in contemporary research. Apply for the Thesis 4FE02E separately.
Tuition fee whole course:
Tuition fees do NOT apply for EU/EEA citizens or exchange students.
Tuition fee information