This course addresses various aspects of strategic management, related to the context of globalization and the challenges that global firms face. The course examines the impact of globalization as a complex process with a transnational as well as local dimension and how it can be managed strategically. The areas of strategic management, studied in this course, include global marketing and market entry, global organization design and HRM, mergers, acquisitions and strategic alliances, financial management and innovation.
Linnaeus University’s campus is located roughly 15 minutes with bicycle from the city centre. Campus is like a small society in its own right, with the university, student accommodation and student life all in one place. Everything happens on campus – here you become part of a creative knowledge environment and an eventful student life.
What will you find when exploring Växjö? There is a great selection of restaurants and cosy cafés. There is a large lake in the city centre, beautiful nature is always nearby. Many students enjoy the combination of the city centre in Växjö and life on campus. This is where your dream of the future begins!