International Key Account Management

7.5 credits

An organization´s key accounts are its lifeblood! This distance study course focus on the long-term investment of resources in customers that can offer an exceptional return on resources. It will provide tools and techniques for achieving profitable key supplier status. But which are the key accounts? Are they the ones growing the fastest? The ones that are most financially secure? Or are they the ones that shout the loudest? The course puts forward a straightforward and effective planning methodology. The course take a long-term, team-selling strategic view of the whole process, from defining the customer, to managing the relationship and achieving key supplier status. It also cover the latest best practice in the field and also including IT´s role in key account management. All covered from the context of international sales in business. The course is outlined with an individual digital test, two individual cases and one group project.

Distance – study where you are

Distance learning can be structured in different ways – it may be entirely online, or include a few on-campus sessions or meetings at one of our learning centres. The common factor is that most of the learning happens online.

You communicate with your teacher and fellow students through a learning platform, which provides access to discussion forums, group work opportunities, and digital meetings. In many cases, you also have access to recorded lectures via the platform.

The advantage of distance learning is its flexibility – ideal for those who want more freedom to decide when and where to study. However, keep in mind that some mandatory elements of your programme may take place during working hours, even if they are conducted online.

Read more about distance learning here.

Student working from home

Build your own degree

Did you know that you can combine single-subject courses to build your own degree? In this way, you can design your own degree based on your interests and the career you are aiming for. This does not apply to all courses so make sure to check with a study counsellor at the faculty. Learn more about how you can build your own degree and become unique on the labour market.