The course aims to provide analytical perspectives on tourism as a social phenomenon and as a business. The point of departure is that tourism is an industry without a product, or rather, an industry where the product often develops in the relationship between companies, between companies and public resources and in the relationship between the tourist and the tourism company. This relational perspective places special demands on how tourism is analysed and the course reviews this, but the aim is also for the students to be involved in this perspective and to develop their own analysis in a minor project.
In Kalmar, Linnaeus University is located in the city centre. Universitetskajen is entirely newly-built and located just next to the sea. Here you become part of a creative knowledge environment.
The city centre is also where most students live. Everything is available within a ten-minute bicycle ride, regardless of whether you want to take a swim in the sea, study, do some shopping, or work out. Historical buildings and cobblestone streets give charm to the city. When it is sunny, the area next to Kalmar Castle’s moat is filled with studying and sunbathing students. Student life is a natural part of Kalmar. This is where your dream of the future begins!