Research Seminar in Marketing and International Business
Seminar: Christina Grundström & Helén Anderson, Tatiana Anisimova & Soniya Billore
- Christina Grundström (LiU) and Helén Anderson: Dynamics within an industrial group seen through buyer-seller relationships.
- Tatiana Anisimova and Soniya Billore: Sustainable consumption-led self-regulation as a panic buying “brake mechanism”: a path analysis