Tourism and Sustainability, Master Programme

120 credits

Are you interested in tourism and sustainable development? Do you want to deepen your knowledge in tourism evaluation and planning in the perspective of sustainability?

The programme leads to a 2-year master’s degree in Tourism Studies, and provides a thorough knowledge of social, cultural, economic and environmental aspects of tourism. With a consistent focus on sustainability it provides skills in analysing, planning and evaluating tourism and tourism-related phenomena at local, global and planetary scales. The programme provides considerable opportunities for individual choices and specialisations, including practice-related projects within tourism, as well as the final thesis. It also provides the set of skills necessary for conducting independent research, reflected in the research-based final thesis.

Professor Stefan Gössling and professor Michael Hall, two world-leading tourism scholars and researchers, are actively involved in the programme.


In the large tourism sector there is a growing need for qualified expertise in evaluating, analyzing and planning for tourism and tourism-related activities in a sustainability perspective. The program provides these skills and prepares students for advanced jobs in the private as well as public sector.


Master of Science (120 credits) with Specialization in Sustainability

(Main field of study: Tourism Studies)

International opportunities

The language of tuition is English. In this way, you will become prepared not only for a career in Sweden, but also for a career in international contexts. The programme admits students from all over the world, which means that you will get international and multicultural experience throughout the programme. Further opportunity for internationalisation is provided through the opportunity to study a semester abroad at one of our partner universities around the world.

Shiva got admitted to a PhD-programme


Shiva is originally from Iran and decided to take a big step in her international career by coming to the northern countries a few year ago. She started her Master’s degree at Linnaeus University on the Tourism and Sustainability programme and very recently she moved to Norway to start a PhD programme at the University of Stavanger.

I get to combine my interests in travelling, tourism and sustainability

Madeleine Mayer

Madeleine is originally from Germany and was drawn towards living in Sweden. Tourism and Sustainability was the perfect combination of her interest and the perfect reason to extend her stay in Sweden. Something she enjoy about the programme is the way it looks at tourism from many different perspectives. The future of tourism as one of the aspects she found especially interesting.


In Kalmar, Linnaeus University is located in the city centre. Universitetskajen is entirely newly-built and located just next to the sea. Here you become part of a creative knowledge environment.

The city centre is also where most students live. Everything is available within a ten-minute bicycle ride, regardless of whether you want to take a swim in the sea, study, do some shopping, or work out. Historical buildings and cobblestone streets give charm to the city. When it is sunny, the area next to Kalmar Castle’s moat is filled with studying and sunbathing students. Student life is a natural part of Kalmar. This is where your dream of the future begins!

House Vita at universitetskajen in Kalmar