“Change is the only constant,” someone is said to have remarked. Yet change tends to be described in terms of trends and their development – not as new patterns, logics and conditions. My research interests concern the conditions for entrepreneurship and changes in markets. What happened when the sharing economy gained traction and companies suddenly found themselves competing with consumers? What do you do if you are a distribution company or subcontractor and 3D printing suggests that firms will bring production back in-house? And how are business leaders’ decisions affected by AI, which, as a decision-making tool, reinforces the view of the future as a continuation of the present, while at the same time creating changes that are not?
On my buzzword list of phenomena that interest me are ecosystems, acquisitions, the sharing economy, innovation, AI, 3D, sustainability and disruption. I am interested in how companies depend on one another, are constrained and reinforced in their beliefs by surrounding actors, generally resist any change they have not initiated themselves, and how we can understand this through perception and logics.